Optare MetroDecker 2014
In May 2014, Optare unveiled a new fleet of double decker buses, especially commissioned by The City of London. Optare, a subsidiary of the world’s largest bus manufacturer - Ashok Leyland, officially launched the MetroDecker at a special event in Covent Garden. The event welcomed guests including the State Minister for Transport and the Minister for Energy & Climate Change, introducing the new buses and detailing the breakthrough technology used to make these vehicles a greener solution for the capital.
Optare tasked brightfive to design a custom Powerpoint template and to style the day’s presentations, ensuring every speaker’s slides looked attractive and unified. Our brief was to design 'a PowerPoint that doesn't look like a PowerPoint' - something artistic, smooth and professional.
This was a bit of a unique design challenge - producing presentations which reflected the MetroDecker’s sleek aesthetics and offering tantalising peaks at its design, without revealing too much ahead of the official unveiling.
“Fantastic thank you, everyone was very impressed with the slick looking slides...please pass on our thanks to all your team for making our event a success”
Rebecca Green, Marketing Co-ordinator, Optare.
Related Blog Post: brightfive helps Optare unveil London’s new MetroDecker