Case Study for Whitbread Restaurants Conference 2007

Whitbread Restaurants Conference 2007

brightfive has been working for Whitbread Restaurants since 2004.

Buckmark Productions produced this most recent event, which was held at the Hilton Metropole Hotel in Birmingham.

The brief was to successfully communicate information on the previous year’s performance and future focus of customer service to restaurant managers from the four Whitbread restaurant brands (Brewers Fayre, Beefeater, Table Table and Taybarns).

In answering the brief, Buckmark and brightfive delivered the ‘Guests care…’ conference, which focused heavily on the customer which included lots of real guest feedback to help the audience think from the customers’ perspective.

I just wanted to thank you, in writing, for another outstanding job on the recent Whitbread Restaurants Conference.

The end result looked fantastic, both the daytime presentation slides and the evening awards.

But I particularly wanted to thank you for your contribution to the whole process; you really are part of the production team and your involvement adds enormously to the whole project.

— John Roebuck